Focus & Scope
Directiva: Journal of Corporate and Creative Business Management publishes scholarly and practice-oriented research that advances managerial execution, corporate governance, and entrepreneurial development across contemporary business environments. The journal emphasizes applied managerial insight, organizational performance, and real-world business practices that shape company growth, operational effectiveness, and innovation.
Focus
The primary focus of the journal lies in applied–managerial scholarship, highlighting corporate leadership, entrepreneurship practice, operational governance, and business execution strategies. Rather than emphasizing macro-level strategic theory, Directiva encourages contributions that explore implementation processes, managerial decision-making, organizational systems, and practical innovation within firms and startups.
Scope of Topics
- Corporate Management and Organizational Operations
- Entrepreneurship and Startup Development
- Managerial Decision-Making and Business Execution
- Governance Practices and Operational Leadership
- Business Innovation and Entrepreneurial Ecosystems
- Marketing Implementation and Market Execution Strategy
- Creative Business Practice and SME Management
- Digital Business Operations and Applied Transformation
Boundary of Scope
The journal does not primarily focus on high-level strategic theory development, macroeconomic policy debates, or purely conceptual strategic frameworks. Studies centered on abstract strategy are considered only when they demonstrate strong managerial applicability and operational relevance.
Types of Manuscripts
Directiva welcomes empirical research, case studies, field-based analysis, practitioner-informed research, and applied managerial frameworks that provide actionable insights for corporate leaders, entrepreneurs, and management scholars.
Audience
The journal targets practitioners, corporate managers, entrepreneurs, policy-oriented business professionals, and academics interested in applied management, organizational execution, and real-world business innovation.
